Mintel Oxygen

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Description: The reports cover a variety of sectors including consumer goods, travel and tourism, financial industry, internet industry, retail, and food and drink. Reports discuss market drivers, market size and trends, market segmentation, supply structure, advertising and promotion, retail distribution, consumer characteristics, and market forecasts. Most of the reports are for the USA, UK and China although several other countries are represented in the International Reports. One can use the drop down box in the upper right to choose a country.

Tip: Academic library licenses for Mintel do not permit 'single-click' downloading of entire reports: report sections may be saved or printed out section-by-section, or multiple sections (from different reports) may be saved into the 'report basket' and saved from there as a single merged file.

Full text: yes
Access:  Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.  (instructions)

New users must create a free account profile to be used each time Mintel is accessed. Profile must use UNC email address.

Medium:  web
Coverage:  2001 -
Updated:  Continuously
Language:  English